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Claude Fable 5 Prompt Hacks: Get Real Work Out of Anthropic's New AI

LATEST · AI & TECH

Claude Fable 5 Prompt Hacks: Get Real Work Out of Anthropic's New AI

Anthropic's new flagship reads a million tokens and checks its own work — but old prompting habits make it worse. The rules changed; here's the new playbook.

By Fay · Jul 9, 2026

How to Get Your Business Recommended by ChatGPT

AI & TECH · Jul 9, 2026

How to Get Your Business Recommended by ChatGPT

When AI names two businesses instead of showing ten links, being third means being invisible. The seven signals that get you named — and the ones that don't matter.

How ChatGPT Decides Which Local Businesses to Recommend

AI & TECH · Jul 8, 2026

How ChatGPT Decides Which Local Businesses to Recommend

It isn't guessing and it isn't random. ChatGPT builds confidence from convergent evidence — and the businesses that understand the mechanism get named.

How Claude Finds Websites (and Why Brave Search Suddenly Matters)

AI & TECH · Jul 7, 2026

How Claude Finds Websites (and Why Brave Search Suddenly Matters)

Everyone is staring at ChatGPT. Claude finds websites through a different door — Brave Search — and almost nobody is standing at it.

GPTBot, ClaudeBot & Friends: Which AI Crawlers to Allow or Block

AI & TECH · Jul 6, 2026

GPTBot, ClaudeBot & Friends: Which AI Crawlers to Allow or Block

A wave of well-meaning advice told site owners to block AI bots — and quietly erased them from ChatGPT and Claude. The bots split in two; your policy should too.

What Is llms.txt — and Does It Actually Do Anything?

AI & TECH · Jul 5, 2026

What Is llms.txt — and Does It Actually Do Anything?

The most argued-about 40 lines in SEO. An honest look at what llms.txt does, what it doesn't, and why it's still worth ten minutes — after the fundamentals.

Does Google Penalize AI-Written Content? What Actually Gets Sites Hit

AI & TECH · Jul 4, 2026

Does Google Penalize AI-Written Content? What Actually Gets Sites Hit

Half of business owners write with ChatGPT; the other half are scared to. The data says the tool was never the problem — the editing is.

ChatGPT vs Google: Where Customers Actually Find Local Businesses Now

AI & TECH · Jul 3, 2026

ChatGPT vs Google: Where Customers Actually Find Local Businesses Now

'Google is dead' is wrong. 'Nothing changed' is wrong too. Customers split the journey across two systems — and each hands you a different kind of buyer.

Can AI See Your Website? How to Check (and What to Fix First)

AI & TECH · Jul 2, 2026

Can AI See Your Website? How to Check (and What to Fix First)

Your site works fine in a browser. To an AI crawler it might be a locked door or a blank page. Five failure modes, one ten-second test.

Are Google Ads Worth It for a Small Local Business?

BUSINESS ADVICE · Jun 20, 2026

Are Google Ads Worth It for a Small Local Business?

Are Google Ads worth it for a small local business? Here is an honest guide to when they pay for themselves, when they waste money, and how to judge it for yours.

How Long Does It Take to Build a Business Website?

WEB DESIGN · Jun 20, 2026

How Long Does It Take to Build a Business Website?

Most small business websites take two to six weeks to build properly. Here is the stage-by-stage timeline, what slows it down, and how to make your build faster.

What Makes a Good Small Business Website? 10 Things That Actually Matter

WEB DESIGN · Jun 20, 2026

What Makes a Good Small Business Website? 10 Things That Actually Matter

A good small business website does ten things well, from speed and mobile to trust and search. Here is the plain-English checklist that actually matters.

How Local Customers Are Now Using AI to Find Businesses

AI & TECH · Jun 20, 2026

How Local Customers Are Now Using AI to Find Businesses

Customers increasingly use AI assistants and Google AI Overviews to find local businesses. Here is what that shift means for your visibility and how to adapt.