API & CRM Integrations Make your tools talk to each other
Website leads flowing into your CRM automatically. Invoices syncing to QuickBooks. Bookings landing in your calendar. We connect the systems you use so data moves without you.
API and CRM integrations connect your website to the tools that run your business — CRM, calendar, accounting, marketing — so data flows automatically instead of being retyped. Most integrations run $500–$3,000 and pay back in saved admin hours within months.
Built to work, not just impress.
Every manual copy-paste between systems is time lost and errors invited. We build integrations that connect your website to the tools running your business — CRMs, accounting, calendars, email platforms, payment systems — reliably and securely.
CRM connections
HubSpot, Salesforce, Zoho, Pipedrive — leads arrive tagged, sourced, and assigned automatically.
Payments & accounting
Stripe, PayPal, QuickBooks — money data that reconciles itself.
Custom API work
Industry-specific software with an API? We'll connect it. No public API? We'll find another reliable way.
Built to not break
Error handling, retries, logging, and alerts — integrations that survive the real world.
A clear path from brief to launch.
Workflow mapping
We trace how data moves through your business today and where the retyping, delays and errors live.
Integration design
The right connection pattern per tool: native APIs, webhooks or middleware — durable, not duct tape.
Build & test
Bidirectional sync built with error handling, retries and logging — the unglamorous parts that make it reliable.
Monitor & extend
Integrations are watched, failures alert us (not your customers), and new tools join the mesh as you grow.
Everything, itemized.
- Website-to-CRM lead flow (HubSpot, Salesforce, Zoho, Pipedrive...)
- Calendar and booking system connections
- Accounting sync (QuickBooks, Xero) for invoices and payments
- Email marketing platform wiring (Mailchimp, Klaviyo, Brevo)
- Custom API development for your own systems
- Webhook infrastructure with retry and alerting
- Zapier/Make flows where they fit; custom code where they don't
- Documentation of every connection
Made for businesses like yours.
The instant-follow-up integration is the quiet moneymaker: enquiry hits your site, lands in the CRM, triggers the confirmation email and pings your phone — inside thirty seconds, at midnight, every time. Speed-to-lead is one of the strongest predictors of close rate, and it's pure automation.
We build integrations like production software, because they are: error handling, retries, logging and alerts. Anyone can wire two tools in Zapier; the craft is what happens when one side times out at 2am with a customer's order in flight. Ours retry, log and tell us — not your customer.
If it has an API — almost certainly. If not, options like scheduled imports or webhooks usually exist. Free feasibility check.
Zapier/Make are excellent for simple, low-volume flows and we use them without shame. Custom wins when volume grows (per-task pricing hurts), logic gets complex, or reliability actually matters. We quote both honestly — sometimes the $30/month Zap is the right answer.
Ours log everything, retry transient failures automatically and alert us when something needs a human. Compare that to discovering a month later that no lead reached the CRM since an API update. Monitoring is included, not extra.
If it has an API — and most modern tools do — yes. Even legacy systems can usually be bridged via exports, database access or scraping as a last resort. Send us the name and we'll scope it free.
Rarely. The point of integration is making your current stack cooperate. We'll flag genuine dead-ends when we see them, but the default is: keep your tools, connect them properly.