A clear process. No surprises.
From the first conversation to post-launch growth, here’s exactly how we work with you at every stage of your project.
Discovery
Understanding your business deeply
Every great website starts with a proper brief. We take time to understand your business, your customers, your competitors and your goals before touching any design tool. This discovery phase is where we ask the questions most agencies skip — and it’s why our projects land right the first time.
- Business goals and KPIs
- Target audience research
- Competitor analysis
- Technical requirements
- Content audit
- SEO opportunity mapping
Strategy & Architecture
Planning before we build
With discovery complete, we map out the full site structure — every page, every template, every user flow. We plan the information architecture, navigation logic, and SEO structure so everything makes sense before a pixel is designed.
- Sitemap and page structure
- URL and SEO architecture
- User journey mapping
- Technical stack decisions
- Content plan
- Timeline and milestones
Design
Your brand, brought to life
We create high-fidelity designs in Figma — desktop and mobile — for your review and approval before development begins. Every design decision is intentional: hierarchy, spacing, colour, typography and CTA placement all serve your business goals.
- Bespoke visual design
- Mobile-first approach
- Conversion-optimised layouts
- Brand consistency
- Accessibility compliance
- Client review and sign-off
Development
Hand-coded for performance
Approved designs become hand-coded reality. We write clean PHP, HTML, CSS and JavaScript — no page builders, no bloated plugins. Every template is lint-checked, performance-tested and security-hardened as we build.
- Custom theme development
- SEO engine integration
- Schema markup implementation
- Core Web Vitals optimisation
- Form and AJAX integration
- Security hardening
Testing & QA
Rigorous quality checks before you see it
Before we show you anything, we test extensively. Cross-browser, cross-device, performance, SEO, accessibility, form submissions, and all edge cases. We run Lighthouse, GTmetrix and PageSpeed tests and fix anything below our standards.
- Cross-browser testing
- Mobile device testing
- Performance benchmarking
- SEO technical audit
- Accessibility audit
- Form and integration testing
Launch
A careful, monitored go-live
Launch day is managed carefully. DNS cutover, SSL verification, redirect setup, sitemap submission — every step handled by us. We monitor the site closely for 48 hours post-launch to catch anything unexpected.
- DNS and hosting setup
- SSL certificate
- 301 redirects
- Google Search Console submission
- Analytics setup
- 48-hour post-launch monitoring
Grow
The work continues after launch
Launch is the beginning, not the end. We offer ongoing Care Plans covering hosting, maintenance, SEO and performance — keeping your site fast, secure and growing long after the initial project is complete.
- Managed hosting
- Performance monitoring
- SEO optimisation
- Content updates
- Conversion rate optimisation
- Monthly reporting
Let’s start your project the right way.
The discovery call is free. We’ll learn about your business and tell you exactly how we’d approach your project.